by Shelly Allhands | Jan 2, 2025 | Education, Marketing, Nonprofit, Public Relations
Should I Hire a Consultant? Benefits of Hiring a Public Relations and Communications Consultant Let’s be honest: PR and communications can feel overwhelming. The constant need to keep up with social media trends, craft the perfect press release or pitch,...
by Shelly Allhands | Dec 31, 2024 | Marketing
Behind the Scenes How Evergreen Prepares for a New Year of Storytelling and Strategy As we head into 2025 (fun fact: 2025 is now just as close to 2050 as 2000…), it’s the perfect time to pause, reflect, and gear up for what’s ahead. At...
by Shelly Allhands | Dec 5, 2024 | Marketing
Holiday Campaigns That Shine How to Spread Cheer and Engage Your Audience During the Festive Season The holiday season offers nonprofits, schools, and changemakers a unique opportunity to connect with their audiences through festive and impactful campaigns....
by Christina Armstrong | Nov 19, 2024 | Education, Marketing, Nonprofit, Public Relations
Streamlining Content Strategy A Guide for Nonprofits and Educational Organizations Creating and executing a content strategy that resonates with your audience is no easy task. For nonprofits and educational institutions, having a well-structured content strategy is...
by Shelly Allhands | Nov 4, 2024 | Marketing, Nonprofit
Maximizing Impact on Giving Tuesday A Step-by-Step Guide GivingTuesday is more than a day of donations—it’s a powerful opportunity for nonprofits to connect with supporters, share their mission, and spark change. In 2022 alone, U.S. nonprofits raised over...
by Shelly Allhands | Oct 28, 2024 | Education, Marketing, Nonprofit, Public Relations
How to Build Strong Media Relationships A Guide for In-House PR Professionals in Nonprofits and Schools In communications, securing media coverage is crucial to raising awareness for your school or nonprofit organization. But at the heart of every successful...
